Alex Misiaszek

Alex Misiaszek

Senior Vice President, Experience Design Director, Emerging Experiences Truist
Alex Misiaszek

CX Exchange for BFSI Day 1

2:10 PM FIRESIDE CHAT DISCUSSION SEAMLESS BY DESIGN: CREATING A CONNECTED EXPERIENCE ACROSS THE CUSTOMER LIFECYCLE

In financial services, whether serving consumers or clients, customer journeys often span multiple departments - from onboarding and transactions to service and relationship management. But how do organizations craft interactions that feel connected and intentional, rather than fragmented (a hint: leverage internal design talent)?

This discussion shares practical examples that explore how to collaborate across functions and deliver a unified customer experience across both B2B and B2C segments.

• Identifying high-impact touchpoints across customer types

• Strategies to integrate data, design, technology, and workflows across teams

• Designing seamless journeys that enhance satisfaction, trust, and long-term value


CX Exchange for BFSI Day 2

8:35 AM YOUR HIDDEN SUPERPOWER: THE MIND’S RESILIENCE

We’re living in a time of unprecedented change, especially in the financial world. Disruption is the new normal. Customer expectations are soaring, and the demands on us, as leaders, are constant. We’re called to be agile, inspiring, empathetic, patient, strategic...all while juggling the usual demands of our day-to-day. As leaders, we face disruption all the time. But what happens when the disruption isn’t just external, professional, or market-driven, but something deeply, profoundly personal? Something that makes us physically incapable of delivering on our promise or fulfilling our responsibilities?


All of us-- both existing leaders or aspiring-- are wired for purpose and potential. And science has proven this in various ways over the years: our minds are a hidden superpower. This isn’t just theory; it’s grounded in the very fabric of our being. Many historical and cultural texts speak of the transformative power of inner renewal, of shaping our thoughts and perspectives. Neuroscience shows us the intricacies of our brains-- with the incredible ability to rewire, adapt, and grow, even in the face of immense challenge. This isn’t just about wishful thinking; it’s about doing intentional, purpose-driven, brain-changing work.


How do we lead with authenticity when we’re facing our own battles? How do we balance strategic clarity and delivering on results when the ground beneath us is uncertain or shifting by the hour? It all starts and ends with your mind--that hidden superpower that we all possess. This isn’t just about surviving; it’s about reshaping your internal roadmap. It’s about recognizing that our greatest challenges, when approached with an intentional mindset and a commitment to personal growth, can truly become our greatest strengths.

Check out the incredible speaker line-up to see who will be joining Alex.

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