Torstein Amsrud

Head of Customer Experience Komplett Group.

Torstein leads the customer experience function at Komplett, guiding a cross-disciplinary team (UX, development, and experimentation) to improve experiences in Norway, Sweden, and Denmark. He partners across functions to embed customer experience thinking in everyday decisions and long-term planning and uses insights, data, and feedback to shape experiences that feel effortless and genuinely helpful to customers.

Agenda Day 1

8:40 AM Opening Panel Discussion CX Digital Transformation - Navigating the Increasing Technology Landscape to Integrate Successfully with Legacy Systems in the Fast- Moving World Of CX

Change is putting significant pressure on retailers to stay ahead of shifting consumer needs, with pressure to drive productivity and operational efficiency whilst delivering outstanding experiences that deliver true value for their customers.

• With AI everywhere and every provider having a new AI based solution, how do you focus on what you really need and choose the right technology to solve your pain points among the many available AI solutions?

• How do you deal with overly complex, disconnected CX systems and move with speed when you have legacy systems?

• How do you introduce AI systems if the foundation tech systems are not fit for AI introduction?

Check out the incredible speaker line-up to see who will be joining Torstein.

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