Attila Gerzsei

Attila Gerzsei

Group Customer Service Director - Europe & CIS Hisense Europe
Attila Gerzsei

Group Customer Care Director at Hisense Europe and Managing Director of the Hisense Europe Customer Care Center which operates across multiple locations throughout Europe. Hold multiple qualifications, including an MBA, and began my career in the field of supply chain management. More than 20 years ago, transitioned into customer care that has become true passion. Over the years, gained extensive international experience in leadership positions at companies such as T-Mobile, Samsung, and Miele, working across various countries. Four years ago joined to Hisense Europe with the mission to build a new customer care platform covering all markets under the Hisense Europe umbrella, not only in Europe, but also in Russia, the CIS, the Caucasus, and, due to the global positioning of the ASKO premium brand, regions world-wide. An important milestone in this journey has been building-up a unique in-house technology driven shared service center for Hisense Europe, based in Novi Sad, Serbia. This center delivers high-quality call center, customer care, and financial services to 26 markets globally and employs 400FTE.

Agenda Day 1

1:10 PM Expert Think Tank 3 How Tech Fuels Retail CX - What Are the Tools That Will Really Make a Difference?

Faced with shifting demographics, constantly evolving expectations, and being increasingly resource constrained, retailers are adopting various technologies, including AI, to deliver customer engagement, experiences and services to deliver the right information, at the right time, on the consumer’s channel-of-choice, to drive customer satisfaction and incremental revenue, while reducing operating costs.

• How can you best navigate the dynamic technology landscape and pick from a myriad of options out there?

• What are the key tech-driven strategies empowering retailers to innovate, excite consumers, and gain a competitive edge in a dynamic market?

• Which tech tools have really made a difference to CX strategies and which haven’t? What’s on your shopping list of top 5 CX tech for the next 12 months and why?

Check out the incredible speaker line-up to see who will be joining Attila.

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