The Invitation-Only Meeting for Customer Experience Executives in Banking, Financial Services, and Insurance in North America

June 2-3 2025 | The Camby, Phoenix, USA

John Symcox

Chief Innovation Officer First Fidelity Bank


CX Exchange for BFSI West Day 1

11:15 AM EXPERT THINK TANK - Driving Growth Through AI-Based Hyper-Personalization During Acquisition, Cross-Selling & Relationship Growth Phases of the Customer Lifecycle

  • Segmenting customers and matching the appropriate messaging to the persona
  • Presenting the personalized next best financial step or financial product at the right time
  • Expanding the customer relationship from a single product to a deep and wide relationship

Check out the incredible speaker line-up to see who will be joining John.

Download The Latest Agenda