Social media has become a large environment for consumption however, while hyper-relevant and meaningful information is shared, abusive interactions and low-quality content detract from the integrity of a high-value user experience. In this session, discover how Twitter has developed algorithms to scan and score thousands of tweets per second, and to elevate every user’s feed with AI and machine learning.

• Deploying AI & ML to forecast demand and get more agile with data
• Leveraging technology to protect users from spam and quality of experience
• How to tie automation and technology goals into the rest of the business

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Whether you’re a music artist or a Fortune 500 company, today you’re in a race against time to surprise customers with delightful experiences at every digital touchpoint. In this interactive keynote, former rockstar James Dodkins shares insights on how wildly successful music artists create such loyal fans and how you can take these insights and turn them into practical examples for your business.

• Learn about the band that created Hyperfans – and how the internet uses the same principles today
• Discover how harnessing moments can influence customer relationships
• Learn how data can help accelerate your improvements & how to measure these experiences

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In today’s digital world, customers expect answers immediately, any time of the day or night. Understanding and meeting these customer expectations is tough and the role of the customer service department is really challenging. In this session, discover what it means to create meaningful conversations with your customers through chatbots, through real customer examples of conversations that matter, for both customers and service agents.

• Strengthening your customer service team by reducing repetitiveness and improving productivity
• Configure highly personalized, automated conversations through powered insights
• Measuring the quality of customer analytics to improve overall customer experience

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