In this session, we will explore how HelloFresh is leveraging conversational AI to transform the customer onboarding experience and enhance product offerings. As a leader in the meal kit industry, HelloFresh is committed to delivering seamless, personalised, and engaging interactions that help customers get started quickly and stay engaged with their meal plans.

We’ll dive into how AI-powered chatbots, and virtual assistants guide new users through the onboarding process, ensuring they receive tailored recommendations, meal planning assistance, and answers to common questions in real-time. Additionally, we’ll discuss how conversational AI is improving the overall customer journey by providing dynamic menu customisation, proactive support, and personalised cooking tips.

Through real-world examples and case studies, attendees will gain insights into how HelloFresh is integrating natural language processing, machine learning, and automation to optimise customer interactions, increase retention, and drive satisfaction. This session is ideal for professionals interested in AI-driven customer experience strategies, automation in food tech, and innovative approaches to user engagement.

• Understand how HelloFresh utilises conversational AI to streamline customer onboarding, providing real-time assistance and meal personalisation.
• Explore the role of AI-powered chatbots in enhancing customer engagement through proactive support, dynamic recommendations, and interactive meal planning.
• Learn best practices and key takeaways for implementing conversational AI to improve