Traditionally, the insurance industry has always been more of a follower than a leader when it comes to adopting new technological innovations. However, currently we’re seeing a significantly speedier approach being taken by an increasing number of leading insurers who want to leverage the most important tech trends and innovations. As developments like blockchain, next generation chatbots and advanced AI all make their mark on various industries including retail, healthcare and education, insurance is now beginning to feel the impact of digital transformation with more noticeable force.
This ebook provides examples of how AIG, Tokio Marine Life Insurance Singapore and Zurich are implementing innovative technologies within their organisations.
To deliver a superior customer experience, insurers need to perfect the customer journey across all stages from pre-purchase though to claims. Customers see each event as steps in a single journey to meet an important need and expect the experience to be as seamless as possible. In this report, we explore ways in which a digital transformation across each phase of the customer journey can be implemented to improve the customer experience. It covers pre-purchase, purchase and claims.
The insurance industry is on the verge of a dramatic shift in how it operates and serves its customers. Driven by advanced technologies and ever-rising consumer expectations, Asian insurers are taking a more proactive approach to win the future.
With so much at stake, and the myriad of choices available for Asian insurers to train its focus on, we’ve identified the top 5 priority areas of investment Asian insurers should pay attention to today. Download today to make sure you stay ahead of the maturity curve.