Vinay Parmar

Managing Director / Advisory Board member / Top 30 Contact Center Leader Customer Whisperers / CX Network

Vinay is a storytelling maestro, thought leader, and former Chief Customer Officer in a FTSE 250 business (and also our Managing Director). With over 30 years of experience across sectors, he’s one of the UK’s most respected voices in Customer Experience.

His CX journey began in the contact centre, grew through senior leadership roles, and reached new heights transforming customer strategy at board level. He’s worked with brilliant brands like National Express, Cisco, RBS, Audi, UK Power Networks, Zurich, Transport for Wales, TUI, Deutsche Bank, and Curo Housing — always championing experiences that drive loyalty, advocacy, and trust.

He’s not a textbook theorist. Vinay brings boardroom gravitas and frontline empathy. He cuts through the fluff and buzzwords to focus on what really matters: designing interactions that create commercial value, emotional connection, and powerful memories.

As a keynote speaker, Vinay brings energy, storytelling magic, big impact and his own brand of Vinspiration. As a consultant he helps businesses turn service into something people talk about — for all the right reasons.