Nicholas Smith

Director, Digital & AI Genesys

Nicholas leads the NA Digital and AI Professional Services team at Genesys, helping organizations evolve their customer experience through practical, scalable solutions. He utilizes a value-driven approach that guides partners through digital transformations and AI adoption with a focus on real-world outcomes.

Day One - July 15

10:30 AM Empathy engines: Orchestrating the future of CX with AI and agents

With rising customer expectations comes increasing pressure to deliver faster and more personalized service with embedded emotional intelligence. In this session, we will explore how AI can help brands not only meet the demands of the experience economy, but transform them into opportunities for greater efficiency and deeper connection to your customers.

We will also take a look into how AI agents will become the cornerstone of modern CX, blending the empathy of a human interaction with the precision and scalability of AI.

Attendees will learn:

  • How leveraging agentic AI can help set the stage for the next evolution in customer engagement.  
  • How AI-driven agents use real-time insights and automation to deliver seamless, human-centric service across every touchpoint.  
  • To uncover the key principles of responsible AI and how to unlock measurable business outcomes such as operational efficiency and customer loyalty by embedding AI into every interaction.