In CX Network's annual research report, CX Horizons 2026, it was uncovered that agentic AI and AI agents is the second most significant trend impacting practitioners in 2026, behind only AI for operations. Effective AI deployment, however, rests on robust data quality, literacy and governance. No surprise, then, that the same research found that 39 percent of practitioners expect spending on insights, data and analytics to increase this year.
Synthetic data, agentic twins and predictive AI capabilities are shaking up the VoC tech landscape, with new players emerging all the time, and legacy providers constantly introducing new features. All of this is happening in an environment in which customers are increasingly wary of data sharing - illuminated by CX Network's research that found that customers' awareness of how AI uses their data is the biggest consumer trend impacting CX roles.
This CX Network webinar series will explore the latest trends in customer analytics, including agentic twins and synthetic data, AI-powered predictive analytics, data orchestration, and changes in the VOC tech landscape. By attending this series, you'll learn how to leverage data to gain valuable insights, prove AI ROI, and drive real-time decision-making.
Join All Access: Customer Insights & Data Analytics 2026 to learn how to leverage AI and data to gain valuable customer insights and drive business growth.
This CX Network webinar series will explore the latest trends in customer analytics, including predictive analytics, sentiment analysis, and voice of the customer (VoC) programs. By attending this series, you'll learn how to leverage data to gain valuable insights, improve customer satisfaction, and drive business growth.
Join All Access: Customer Insights & Data Analytics to learn how to leverage data to gain valuable customer insights and drive business growth.
Find out how you can join our expert speaker panel and share your case studies and solutions to the global CX community. Download the Series Guide to learn more.
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All Access from CX Network is a fully online experience that enables you to connect, network and learn in a state-of-the-art online environment both live and on demand. Our immersive platform presents you the latest insight and case studies across multiple formats and time zones.