Pamela Mead

VP of Design SumUp

Pamela joined SumUp in fall 2019 to head up Design – Product, Brand and User Research – with global responsibility. Since joining she has started building user research as a foundational practice for all product, marketing and design work; and laying the narrative for SumUp’s UX strategy. 


Pamela has spent the last 15 years building design teams and practices in companies as diverse as Delivery Hero, HERE Technologies, Telefonica, and Yahoo!. Her work has always focused on working with emerging technologies to create meaningful products and services that have a positive impact on people’s lives. She is a passionate leader who empowers teams to finding ways to solve the right problems in ways that delight through their simplicity, effectiveness and integrity


As a design executive, Pamela has brought customer focus to innovation and agile product development practices, working in areas that include connected cars, urban mobility, video and communication services, financial services, and health care. She is currently exploring the intersection between design, research and data. She believes it is essential that designers participate deeply in building new practices that incorporate design ethics, as well as social and cultural implications in anticipating the future(s) we are creating.

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Workshop Day (19 Sep)

Saturday, September 19th, 2020


Join our exclusive panel of experienced designers as we discuss how emapthy is beying built as part of fundamental design processes. 
Customer centricity needs to come from the core of the company, how are people integrating empathy to drive day to day work.

Main Conference Day One (20 Sep)

Sunday, September 20th, 2020


As companies grow, increasingly distributed and autonomous teams/squads/tribes need embedded designers and researchers. Keeping momentum, alignment and customer focus to maximise business outcomes requires scaling practices, frameworks and community. Join Pamela as she shares her journey in leading the scaling of design within SumUp.

Check out the incredible speaker line-up to see who will be joining Pamela.

Download The Latest Agenda