17 - 18 September 2019
Le Royal Meridien Beach Resort & Spa, Dubai, United Arab Emirates
Prabhu Ramadas, Director and Head of Products, CX at Flipkart

Prabhu Ramadas


Director and Head of Products, CX
Flipkart

Check out the incredible speaker line-up to see who will be joining Prabhu.

Download The Latest Agenda

Conference Day Two: Wednesday, 18th September 2019

Sunday, August 18th, 2019


12:35 PM KEY TECH ENABLER: DATA ANALYTICS: Case study: How infusing predictive analysis with their CX strategy caused a 30-40% improved accuracy of call demand per day for a major online retailer in India?

Flipkart a major retailer in India has deployed predictive analytics in creative ways including how it delivers service through its contact centers with 72% higher chances of gaining recommendations. This case study focuses the ease of data flow that lets Flipkart enjoy its customer loyalty.

Key question: How has Flipkart created a multi dimensional CX strategy?
  • Creating the end-to-end ease of shopping; checkout journey process
  • Transforming predicted and proactive CX; how did they move from a reactive CX?