Customer Contact Week Digital ANZ 2021

25 - 27 May, 2021 | Free Online Event |AEST

Sam Hoare

Head of Sales APAC Intercom

Sam Hoare currently leads the APAC sales team at Intercom, the world's first Conversational Relationship Platform. He's responsible for growing Intercom’s regional customer base and has been working in the SaaS industry for over 10 years, previously holding various roles in Salesforce.

Day Three - 27 May 2021

12:30 PM Striking a Balance between Efficiency and Personalisation with Automated Self-Service

Conversation volumes and customer expectations keep rising while support teams have to choose between the impossible: staying personal with customers or being efficient as a team. This case study session will show you how mobile virtual network operators, SMARTY, chose both. SMARTY implemented automated chatbots and self-service support to manage the sharp increase of 56,000 monthly customer conversations while continuing to create the same, conversational experiences their customers expected.

  • Understanding how self-service can help scale your customer support
  • Reviewing the improvements to conversational support with messenger based communication
  • Discussing how chatbots saved SMARTY 7,000 support team hours last year