A gathering of internal champions and enterprise leaders driving change needed for customer transformation
March 26 - 27, 2024 |Grand Copthorne Waterfront Hotel, Singapore
Nikki Taylor
Director Marketing Growth Strategy Asia Pacific UPSAs a marketing communications professional for over 18 years, Nikki has held senior roles across a variety of industries including finance, insurance, telecommunications, retail, logistics, IT, sports & property. She have worked both in-house and on the strategic creative agency side. Nikki has deep knowledge in brand, PR, customer experience and marketing. She is currently Marketing Growth Strategy Director, Asia Pacific, managing 4 teams (CRM, Small Business, Brand/ Digital, Customer communications) for UPS a global leader in logistics (international express shipping).
Main Conference Day 1 - Tuesday, 26 March 2024
12:20 PM CMO Council Panel Discussion: Creating the Customer-Intuitive Enterprise (CIE) – Using Richer CX Insight to Scale Integration, Transaction and Satisfaction
’Consumers have stated that a single negative experience with a brand can alter the decision to do business with a company. According to a Harris Interactive poll of over 2,000 adult consumers, 80 percent of consumers will never go back to an organisation after a negative experience.’
- Understanding how Chief marketers can lead the way to defining, driving and delivering on the promise of a “Customer-Intuitive Enterprise”
- Revitalising sagging loyalty and retention numbers and drive top line growth through deeper, more meaningful engagements with customers across all touch points
- Upgrading customer interactions to foster lasting and profitable relationships
In Partnership With :
QUESTIONS?
Contact us via email at enquiry@iqpc.com.sg.
©2024 IQPC. All rights reserved.
