Lolitta Suffian

Vice President, Group Customer Experience Telekom Malaysia

Agenda Day 2

9:25 AM PANEL DISCUSSION: YOU’RE WORTH MORE THAN THAT: DIFFERENTIATING FROM COMPETITORS NOW PRICING CAN’T MAKE YOU STAND OUT

How do CX telecoms leaders unlock capabilities that allow them to differentiate from competitors? It transcends attractive pricing. It is now the responsibility of CX leaders to ensure that their customers choose a service and remain loyal to it. Hear from leaders as they discuss the most important approaches to making sure that they attract, and retain, a wide customer base. Key topics for discussion include:

 

  • Customisation and personalisation
  • Customer loyalty programmes
  • Leveraging data analytics

Check out the incredible speaker line-up to see who will be joining Lolitta.

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