advocacy
CX TALK: How Digital-Only Brand TourRadar Boosts Conversions
May 12 by Zarina de RuiterHead of Community & Customer, Experience at TourRadar discusses how reviews and feedback are the opportunity to create advocates.
The Power of a Customer Advocate Programme
December 16 by Zarina de RuiterWord of mouth and peer testimony are powerful business-to-business marketing tools, making advocacy a critical element of any successful customer strategy.
Learn about Graze's Secret to Success
November 16 by Zarina de RuiterThe Head of UK Online at Graze discusses innovative customer acquisition initiatives
How WP Engine Ensures a Top to Bottom Customer-First Mentality
July 19 by Zarina de RuiterInterview with Tina Dobie, VP, Customer Experience at WP Engine, about brand advocacy, digital initiatives, the voice of the customer, and the impact of the pace of innovation on delivering a great CX...