<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom">
    <channel>
        <title><![CDATA[ Voice of the Customer RSS Feed]]></title>
        <link>https://www.cxnetwork.com/rss/categories/voice-of-the-customer</link>
        <description><![CDATA[ &lt;p&gt;Voice of the Customer (VoC) refers to gathering and understanding customer feedback and insights to improve products, services and overall customer experience. VoC programs involve collecting customer opinions preferences and expectations through various channels such as surveys, interviews, social media and reviews.&lt;/p&gt;
&lt;p&gt;By analyzing this feedback, businesses can gain valuable insights into customer needs and perceptions, enabling them to make &lt;a href=&quot;https://www.cxnetwork.com/customer-insights&quot; target=&quot;_blank&quot; rel=&quot;noopener&quot;&gt;data-driven decisions&lt;/a&gt; and prioritize initiatives that directly impact customer satisfaction.&lt;/p&gt;
&lt;p&gt;Implementing a robust Voice of the Customer program requires businesses to listen actively to customer feedback, both positive and negative, analyzing it for actionable insights and responding promptly to customer concerns.&nbsp;&lt;/p&gt;
&lt;p&gt;Check out our Voice of the Customer resources below and the &lt;a href=&quot;https://www.cxnetwork.com/guides/voice-of-the-customer&quot; target=&quot;_blank&quot; rel=&quot;noopener noreferrer&quot;&gt;&lt;em&gt;CX Network&lt;/em&gt; guide to VoC, here&lt;/a&gt;.&nbsp;&lt;/p&gt; ]]></description>
        <language>en</language>
        <pubDate>Fri, 10 Apr 2026 01:40:29 +0000</pubDate>
        <atom:link href="https://www.cxnetwork.com/rss/categories/voice-of-the-customer" rel="self" type="application/rss+xml"/>
                    <item>
                <title><![CDATA[How CVS Health created an always on customer using agentic twins]]></title>
                <link>https://www.cxnetwork.com/voice-of-the-customer/articles/cvs-health-voice-of-customer-agentic-twins?utm_medium=RSS</link>
                <description><![CDATA[ How CVS Health switched from VoC surveys to agentic twins modelled on 2.9 million real customer data points ]]></description>
                <author><![CDATA[ melanie.mingas@iqpc.com (Melanie Mingas) ]]></author>
                <guid>https://www.cxnetwork.com/voice-of-the-customer/articles/cvs-health-voice-of-customer-agentic-twins?utm_medium=RSS</guid>
                <pubDate>Tue, 24 Mar 2026 09:00:34 +0000</pubDate>
            </item>
                    <item>
                <title><![CDATA[The Future of Customer Listening: dynamic, active, and AI-powered]]></title>
                <link>https://www.cxnetwork.com/voice-of-the-customer/articles/future-of-customer-listening-2026?utm_medium=RSS</link>
                <description><![CDATA[ From EA’s Experience Atlas, to dynamic listening, and the problems with NPS, All Access: Future of Customer Listening got to the heart of modern VoC ]]></description>
                <author><![CDATA[ chloe.chappell@iqpc.co.uk (Chloe Chappell) ]]></author>
                <guid>https://www.cxnetwork.com/voice-of-the-customer/articles/future-of-customer-listening-2026?utm_medium=RSS</guid>
                <pubDate>Thu, 12 Mar 2026 11:52:19 +0000</pubDate>
            </item>
                    <item>
                <title><![CDATA[VoC 2.0: How EA&#039;s approach to customer listening elevates experiences]]></title>
                <link>https://www.cxnetwork.com/voice-of-the-customer/interviews/ea-customer-listening-voc?utm_medium=RSS</link>
                <description><![CDATA[ EA’s Olivia Lucas and Andra Bond explain how EA makes sense of player feedback at scale ]]></description>
                <author><![CDATA[ melanie.mingas@iqpc.com (Melanie Mingas) ]]></author>
                <guid>https://www.cxnetwork.com/voice-of-the-customer/interviews/ea-customer-listening-voc?utm_medium=RSS</guid>
                <pubDate>Fri, 13 Mar 2026 15:31:55 +0000</pubDate>
            </item>
                    <item>
                <title><![CDATA[What we learned from All Access: Voice of the Customer 2025]]></title>
                <link>https://www.cxnetwork.com/voice-of-the-customer/articles/voice-of-the-customer-2025-takeaways?utm_medium=RSS</link>
                <description><![CDATA[ Senior event producer Chloe Chappell covers the key takeaways from the two-day online webinar series ]]></description>
                <author><![CDATA[ chloe.chappell@iqpc.co.uk (Chloe Chappell) ]]></author>
                <guid>https://www.cxnetwork.com/voice-of-the-customer/articles/voice-of-the-customer-2025-takeaways?utm_medium=RSS</guid>
                <pubDate>Mon, 03 Mar 2025 18:09:22 +0000</pubDate>
            </item>
                    <item>
                <title><![CDATA[Groupon taps Trustpilot VoC to drive new service standards]]></title>
                <link>https://www.cxnetwork.com/voice-of-the-customer/interviews/groupon-trustpilot-voc?utm_medium=RSS</link>
                <description><![CDATA[ Groupon and Trustpilot tell CX Network how to entice customers to leave reviews and why AI is both a blessing and a curse for VoC ]]></description>
                <author><![CDATA[ na123456789@cxnetwork.com (CX Network) ]]></author>
                <guid>https://www.cxnetwork.com/voice-of-the-customer/interviews/groupon-trustpilot-voc?utm_medium=RSS</guid>
                <pubDate>Fri, 28 Feb 2025 09:15:26 +0000</pubDate>
            </item>
                    <item>
                <title><![CDATA[How Chelsea Football Club uses a CDP to personalize the fan experience]]></title>
                <link>https://www.cxnetwork.com/customer-insights/articles/how-chelsea-football-club-uses-a-cdp-to-personalize-the-fan-experience?utm_medium=RSS</link>
                <description><![CDATA[ Chelsea fans to receive personalized updates on matches and ticket availability, and tailored web and app experiences ]]></description>
                <author><![CDATA[ na123456789@cxnetwork.com (CX Network) ]]></author>
                <guid>https://www.cxnetwork.com/customer-insights/articles/how-chelsea-football-club-uses-a-cdp-to-personalize-the-fan-experience?utm_medium=RSS</guid>
                <pubDate>Mon, 24 Feb 2025 10:25:32 +0000</pubDate>
            </item>
                    <item>
                <title><![CDATA[How Belron combines VoC and NPS to drive action]]></title>
                <link>https://www.cxnetwork.com/voice-of-the-customer/interviews/belron-voc-nps-cx-action?utm_medium=RSS</link>
                <description><![CDATA[ Ahead of All Access: Voice of the Customer 2025, Belron’s Jamie Carter tells CX Network how the company turns VoC insights into strategic vision ]]></description>
                <author><![CDATA[ na123456789@cxnetwork.com (CX Network) ]]></author>
                <guid>https://www.cxnetwork.com/voice-of-the-customer/interviews/belron-voc-nps-cx-action?utm_medium=RSS</guid>
                <pubDate>Thu, 20 Feb 2025 12:12:54 +0000</pubDate>
            </item>
                    <item>
                <title><![CDATA[Have your say on the Global State of CX in 2025]]></title>
                <link>https://www.cxnetwork.com/cx-experience/articles/survey-global-state-cx-2025?utm_medium=RSS</link>
                <description><![CDATA[ Share your experiences with CX Network and help our wider community understand what's happening and what the future of CX is  likely to hold ]]></description>
                <author><![CDATA[ cxnews@iqpc.com (CX Network) ]]></author>
                <guid>https://www.cxnetwork.com/cx-experience/articles/survey-global-state-cx-2025?utm_medium=RSS</guid>
                <pubDate>Mon, 06 Jan 2025 09:33:51 +0000</pubDate>
            </item>
                    <item>
                <title><![CDATA[Solving the problems facing consumer insights]]></title>
                <link>https://www.cxnetwork.com/voice-of-the-customer/interviews/solving-the-problems-facing-consumer-insights?utm_medium=RSS</link>
                <description><![CDATA[ CX Network talks to author Brett Townsend about elevating insights and meeting the demands of a Veruca Salt culture ]]></description>
                <author><![CDATA[ melanie.mingas@iqpc.com (Melanie Mingas) ]]></author>
                <guid>https://www.cxnetwork.com/voice-of-the-customer/interviews/solving-the-problems-facing-consumer-insights?utm_medium=RSS</guid>
                <pubDate>Fri, 21 Feb 2025 10:39:19 +0000</pubDate>
            </item>
                    <item>
                <title><![CDATA[Which is most valuable: Solicited or unsolicited customer feedback?]]></title>
                <link>https://www.cxnetwork.com/voice-of-the-customer/articles/which-is-most-valuable-solicited-or-unsolicited-customer-feedback?utm_medium=RSS</link>
                <description><![CDATA[ Customer feedback is the life blood of a customer-centric organization. Annette Franz, CCXP, founder and CEO, CX Journey Inc., explains where to find it and how to put it to work ]]></description>
                <author><![CDATA[ annette@cx-journey.com (Annette Franz) ]]></author>
                <guid>https://www.cxnetwork.com/voice-of-the-customer/articles/which-is-most-valuable-solicited-or-unsolicited-customer-feedback?utm_medium=RSS</guid>
                <pubDate>Tue, 11 Feb 2025 15:58:06 +0000</pubDate>
            </item>
                    <item>
                <title><![CDATA[Connected Customer Journeys: How Shoe Carnival and Verint bridge digital and in-...]]></title>
                <link>https://www.cxnetwork.com/voice-of-the-customer/videos/connected-customer-journeys-how-shoe-carnival-and-verint-bridge-digital-and-in-store-cx?utm_medium=RSS</link>
                <description><![CDATA[ Watch this session to learn how Shoe Carnival turns customer insights into action across omnichannel experiences. ]]></description>
                <author><![CDATA[ cxnews@iqpc.com (CX Network) ]]></author>
                <guid>https://www.cxnetwork.com/voice-of-the-customer/videos/connected-customer-journeys-how-shoe-carnival-and-verint-bridge-digital-and-in-store-cx?utm_medium=RSS</guid>
                <pubDate>Thu, 22 Feb 2024 16:49:58 +0000</pubDate>
            </item>
                    <item>
                <title><![CDATA[Measuring true VOC: Real-time insights powered by AI]]></title>
                <link>https://www.cxnetwork.com/voice-of-the-customer/videos/measuring-true-voc-real-time-insights-powered-by-ai?utm_medium=RSS</link>
                <description><![CDATA[ Watch this session to learn how AI can revolutionize your approach to customer insights in the contact center, ]]></description>
                <author><![CDATA[ cxnews@iqpc.com (CX Network) ]]></author>
                <guid>https://www.cxnetwork.com/voice-of-the-customer/videos/measuring-true-voc-real-time-insights-powered-by-ai?utm_medium=RSS</guid>
                <pubDate>Thu, 22 Feb 2024 16:49:58 +0000</pubDate>
            </item>
            </channel>
</rss>