16 - 17 June, 2020 | Barcelona, Spain
Edda Blumenstein, phD Researcher at Leeds University Business School
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Edda Blumenstein

phD Researcher
Leeds University Business School

Check out the incredible speaker line-up to see who will be joining Edda.

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Conference Day Two

Thursday, March 21st, 2019

8:45 AM Adapting to a rapidly changing retail environment

Join Edda in her quest to investigate the capabilities retailers need in order to change in the dynamic retail industry and how they develop these capabilities through the lens of Omnichannel retailing, specifically:
·         Sensing: Identifying and Interpreting opportunities and threats
·         Seizing: Processing and deciding which opportunities and/or threats to respond to
·         Transforming: Organisational redesign