Katharina Wittgens

Managing Director & Business Psychology Consultant Inovationbubble

Katharina is a Business Psychologist and Managing Director at Innovationbubble, specializing in identifying the emotional, non-conscious, and motivational drivers of individual and group behavior. Together with the Innovationbubble Team she has advised global brands such as Virgin Atlantic and Virgin Holidays, Capital Group, TalkTalk, Habito, Ada, SuperValu, SafeCharge in relation to finding the hidden psychological influences on motivation, engagement, decision-making and trust and how brands build these insights into their corporate culture, recruitment and L&D, and communication strategies.

Workshop Day (23 Sep)

Monday, September 23rd, 2019


Many organisations are facilitating an ongoing digital transformation of their workplace, adding tools and platforms to help employees with easing their workflow, increasing two-way communication and accessibility to their overall career journey.
With so much money invested in these tools and best interests at heart (hopefully), organisations are often challenged with resistance to change, lack of enthusiasm about the new addition, as well as limited use in comparison to the full potential offered.
This workshop will look at the barriers and opportunities during the digital transformation process beyond practicalities such as employee training needs etc. It will provide an overview of psychological levers and barriers for digital uptake looking at true employee needs, beyond what you can pick up in a survey and organisational culture. Making sure you design your future digital experiences with intent of solving real frustrations and aligning with your people’s development goals.
You will walk away with knowledge on how to:
·         Identify barriers for uptake
·         Help your employees with the digital transition from a psychological perspective
·         Co-create digital experiences to add value

Check out the incredible speaker line-up to see who will be joining Katharina.

Download The Latest Agenda