In response to technological disruption, changing customer behaviours and an evolving business landscape, design thinking was one of strategies that Generali took to transform and modernise their organisation . Join David as he sheds light on how the almost 200 years old company did it – from initial planning, getting board buy-in to witnessing ROI and driving long-term value.
· Defining organisational goals and establishing the right design thinking framework
· Adopting design thinking to re-engineer existing processes, operations and work
· How can you further value-add by implementing design thinking across the organisation
Regional Head, Experience Design & Culture