25 - 26 November, 2019 | Taj Dubai, Dubai, United Arab Emirates

Media Centre

Brochure: Design Thinking

After organising a successful series of Design Thinking events in the ...

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How Design Thinking Improves Customer Centricity

In an era when methodologies and culture need to change to meet a shifting consumer dynamic, design thinking is coming out on top as an approach that works. This ebook looks at how design thinking can improve your customer experience strategy as well as your end product. Download the e-book to...


Demistifying Design Thinking

Dive into the mindset of design thinking to unlock a wealth of different ways to approach business challenges, with a host of associated benefits including better financial returns, faster time to market cycles, reduction of time required for initial design and alignment, better design processes and the elimination of redundant...