22 - 23 April, 2020 | London, UK

Are you maximising the value of design within your organisation?

Design-led organisations are most-effective when design culture is present and embedded in all business functions. While organisations are keen to be referred to as customer-centric and design-led the practical implementation is a challenge.

Following on from the huge success of our US and Australian events, the Design Thinking Europe Forum 2020 now gathers European design leaders working on how to effectively implement customer-centric frameworks. Aimed at defining best practice and quantifying the ROI of design. Explore how to champion human-centered mindset shifts and effectively shape design teams.

Join design leaders looking to the future and anticipating challenges which will arise with the next generation of consumers in three days of interactive round-table discussions, workshops, networking and case studies sure to enable you to flourish as a design leader within your organisation.

Transform your approach to Design Thinking with insights from:

Alain Bindels

Head of Innovation Facilitation

F. Hoffmann-La-Roche

Andrea Picchi

Head of Experience Design

River Island

Andreas Roos

Director of Design Strategy


Ashton Snook

Head of Product Design

Hive Home

Craig Phillips

Senior Product Designer


Daljit Singh

Chief Design Officer

ANNA Money

Daniel Schubert

Head of Design

Vodafone Group

Glen Broomfield

Global Head of Design Research and Product Experience


Gokce Taskan

Head of Design


Ioannis Nousis

Senior Digital Product Designer


Jay Tulloch

Head of UX & UI

Metro Bank

Jenny von Knorring

Head of Experience Design Office


Kal Chottai

UX Lead

Citizens Advice

Marisa Abela Gatt

Customer Experience Operations Manager


Max Fumagalli

Head of Design


Miroslav Azis

Experience Design Practice Lead


Molly Williams

Head of Innovation & Digitalisation: Internet of Things


Naman Mathur

UX Research Lead


Pat Mcgarr

Design Thinking Specialist

BT Group

Roman Schöneboom

VP Service Design Systems

Credit Suisse

Seiya Ohta

Design Director

Volvo Group

Shilpi Sinha

Acting UX/UI Chapter Lead


Steven Ney

Executive Innovation Designer

T-Systems International

Vincent Baas

Service Designer


Vincent Ducret

Head of Competency Center, Design Thinking and Lean Enterprise

Phillip Morris International

Wioletta Simonet

Head of Design Thinking


Pamela Mead

VP of Design


Attendees from across the portfolio...

Across our international portfolio of Design Thinking Events we have welcomed global market leaders to share their insights on how to continue to drive a design transformation. With interactive sessions and valuable networking attendees are given the unique opportunity to explore lessons learnt to implement best practice and quantify the ROI of design.

Main Themes Include:

Learn how to embed customer-centric mindset by establishing communities and champions across your organisation and maximise the impact of design thinking

Listen to design leaders as they highlight the key skills and steps you’ll need to take to  flourish in a management role

Join a vibrant discussion on ethics and sustainability and learn how to apply design thinking methodologies to critical broader business challenges