Mark Briers

CX Solutions Strategy EMEA Qualtrics

Mark is a member of the Qualtrics Solutions Strategy team and has over 40 years commercial & operational experience, with the most recent 8 years being responsible for CX/XM programme design and delivery in Europe and the Middle East. He is responsible for supporting the Qualtrics customers across the Nordics, UK and Benelux to design CX transformation programmes using CustomerXM.

CX Nordics Agenda

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Never has it been more important to understand your customers changing needs and be in a position to pivot to support your business plans. Customer centric organisations have a better chance of recovery in the economically challenging times and to be effective organisations need to collect signals from all stakeholders, intelligently interpret at speed and take action.  


In this session we will discuss:


  • Creating business value from CX programmes
  • The benefits of collecting data from all channels in one platform
  • Activating the whole organisation - who is involved and how they contribute