Yaron Gueta, co-founder and chief technology officer, brings over a decade of research and development experience to Glassbox. Prior to co-founding the company, Yaron was a research and development manager at Hewlett-Packard/Mercury, where he led development of the Real User Monitor product line from initial design to multi-million-dollar annual sales. Before this, Yaron played a leading role in the research and development teams of successful start-ups Pixel Technologies and Cellular Magic.
Innovative companies have elevated and simplified digital customer experiences in recent years. And while experiences have gotten simpler, the landscape of technologies that power those experiences remains complex.
Join Glassbox CTO Yaron Gueta to explore today's experience analytics landscape – both opportunities and challenges. Then discover the next generation of experience analytics so you can design a future-ready digital roadmap for your web and mobile applications. This session will address:
· Understand the types of experience analytics tools available; how they complement each other and where they overlap
· Learn what best-in-class companies are doing to measure and optimize customer experience
· Learn how what the next generation of experience analytics looks like
· See how Glassbox will lead the way with integrated experience intelligence that uses machine learning to deliver unprecedented insight into customer experiences