What is Exponea?
Exponea turns data into customer experiences. Built with a customer data platform (CDP) at its core, Exponea ingests first-party data from all channels and devices and stores it in a central data hub, allowing for precise segmentation and deep analyses of customer data.
Exponea is considered an “actionable” CDP due to the additional layers built on top for the direct execution of marketing activities: predictive analytics, email and SMS campaign delivery, A/B testing, campaign analysis, and more are all possible within Exponea.
You can find a selection of content created by Exponea located here: