David Henderson

Director, Marketing, Vicinity Centres

With over 20 years’ experience in global and national positions, David is a strategist with extensive experience across Corporate Communications, Marketing, Brand, transformation, internal communications and change management.

 

David has had the pleasure and privilege to work with some of the world’s most recognised brands including BP, BHP Billiton, Lion Nathan, Amcor, Orora, Vicinity Centres, Fuji Xerox, Farstad Shipping, RMIT, Ventia and Opteon Property Group.

Exchange Day One: Thursday, 21st November 2019

Saturday, November 21st, 2020

9:00 AM STAYING DIGITALLY RELEVANT AND IMPROVING CX

As every CX professional knows, supporting multiple customer interaction channels without a cohesive strategy leads to frustration and churn. And even the most well-built CX strategy will fall apart without integrated technologies to support it. You can transform with a great focus on CX - but what do you do if it all goes wrong?

In this session hear how Vicinity Centres is moving from a digital immigrant position to optimise the omni-channel experience to consumers on the front end, while at the same time simplifying back-end management, collecting consumer data and their response when things don’t go to plan.

Check out the incredible speaker line-up to see who will be joining David.

Download The Latest Agenda