Thomas Geitzenauer

Head of CRM Development Peek & Cloppenburg

Passionate marketer with a strong background in print and digital communication as well as extensive experience in customer loyalty marketing and marketing automation. Customer focused, excellent skills in connecting IT with business and a hands-on mentality. 

Currently responsible together with his team for the communication of the global loyalty programs for the Swarovski consumer goods business. Business project lead in 2017/18 to implement a new marketing automation platform.

Conference Day Two | 4 March

4:45 PM CLOSING KEYNOTE: Redesigning Customer Loyalty & Engagement in the Digital Age

·      Assessing the changing driver of loyalty and customer engagement across different customer segments
·      Designing highly engaging customer and brand engagement programme to retain customer and upsell opportunities  
·      Increasing customer loyalty in digital age to drive business growth 

Check out the incredible speaker line-up to see who will be joining Thomas.

Download The Latest Agenda