27-29 January
Novotel London West, London, United Kingdom
Matteo Gatta, Technology Strategy & Innovation Director at Proximus
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Matteo Gatta


Technology Strategy & Innovation Director
Proximus

Check out the incredible speaker line-up to see who will be joining Matteo.

Download The Latest Agenda

Conference Day Two

Sunday, May 1st, 2022


13:45 SHOULD WE ADOPT RETURN-ON-CUSTOMER OVER RETURN-ON-INVESTMENT?


  • Return-on-Customer in the age of software - telcos must remain digitally relevant to create value from their pool of customers
  • Investment efficiency and customer experience – how telcos respond to decreasing core margin by leveraging insights from customers behaviour when steering investments
  • ROC drives ROI: concrete example of driving return on customers to achieve successful return on investment
  • Are ROC and ROI two sides of the same coin, or does too much of a focus on one undermine the other?