Will Gibson

VP, Sales & Marketing Maplewave

Will is an award-winning consultant with over 25 years of retail and telecom experience. With industry experience in over 60 countries, Will intimately understands current trends and pressures and how to execute a modern telecom experience. Will brings a willingness to help to anyone, anywhere, anytime understand what Maplewave can do to improve their customer experience.

Conference Day One - 19 January, 2021 (Timings in GMT)

Tuesday, January 19th, 2021

14:10 BRINGING YOUR 2021 CHANNEL STRATEGY TO LIFE

COVID-19 has changed everything - that means telcos must change everything too. Faced with evolving consumer preferences, new retail pressures, and the need to quickly expand their digital presence, telcos must go back to the drawing board and re-imagine their channel strategy.


  • The four types of pandemic shoppers and how to serve them
  • Which channels you need this year, and the ones you don’t
  • Finding savings and efficiencies to fund your new channel strategy
  • Four digital solutions you should invest in this year
  • Creating a compelling retail experience under challenging circumstances
  • Two important sources of new revenue
  • How platforms make it all possible

Check out the incredible speaker line-up to see who will be joining Will.

Download The Latest Agenda