Branimir Spajić

Director, Customer Experience Management Hrvatski Telekom

Branimir is an experienced business operations manager with track record of managing customer and business operations with strong CX orientation. Over his career he has developed critical knowledge of designing and implementation of Customer Experience methods in large operations on tactical and strategic level.

Prior to his role as an operations manager, he managed large scale change and transformation programs in business operational and administration departments. He now serves as the CXM Director at Hrvatski Telekom, and recently started in an additional role at ETIS as Management Board Member.

Conference Day Two - 20 January, 2021 (Timings in GMT)

13:10 PANEL DISCUSSION: WHAT ARE THE MOMENTS IN A CUSTOMER LIFECYCLE THAT MATTER THE MOST?

  • How many touchpoints do you really need with the customer?
  • Do more touchpoints mean a better service? Shouldn’t we just get back to focusing on delivering a great customer service instead of more channels, but greater inconsistency?
  • How can you create predictive, personalised experiences at scale? 
  • Do the best metric and attribution methods come from the enterprises with the biggest wallets? 
  • Can you spin a bad customer experience into a brand loyalty game changer by proactively engaging with your customer across all channels?

Check out the incredible speaker line-up to see who will be joining Branimir.

Download The Latest Agenda