Vince Kasten has implemented transformational AI solutions on three continents. He currently heads Intelligent Operations Automation at Prudential Corporation Asia. He joined Prudential from IBM, where he was an Executive Partner, and Cognitive Solutions Leader, advising Insurance and Wealth Management companies in Africa and Asia Pacific on the transformational application of cognitive computing and advanced analytics. He has been a leader in applying Artificial Intelligence and Data-Driven decisioning to control risk, improve customer experience, improve productivity, and increase revenue. Former affiliations include KPMG Consulting / BearingPoint where he was a Partner and global lead of Insurance and Banking Transformation, Unisys where he was Managing Partner for Global Transformation, and other industry and R&D roles. Vince has co-authored two books, and he has been a contributing editor to two others. His books – Get It Done! A Blueprint for Business Execution and The Jericho Principle – were derived from global work creating comprehensive transformation programs for both private and public sector clients. He is a recent recipient of an Analytics India Magazine’s Analytics100 award, is a frequent speaker and panelist, and has authored or co-authored numerous papers and articles on wide ranging business and technology topics. Vince holds three U.S. Patents, is a Certified Information Systems Auditor, a LUMA-certified Design Thinking Practitioner, and holds an M.S. in Computer Science from Columbia University in New York.
30% of customers will leave a brand and never come back because of a bad experience. At Prudential, listening to the voice of customer and gaining customer insights have helped them to improve their abilities to better serve and support their customers.
• Learn to effectively utilise predictive analytics to understand the voice of the customer and generate future insights
• Identify strategies to optimise business decisions and uncover strategic opportunities in the age of digital customer engagement
• Learn how to embrace AI to acquire in-depth customer understanding to improve future acquisition, retention and loyalty