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6-8 May 2018
Sheraton Grand Hotel, Dubai, UAE, Dubai, United Arab Emirates
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Rim Dourai, Director Customer Experience and Process Management at Du

Rim Dourai


Director Customer Experience and Process Management
Du

Check out the incredible speaker line-up to see who will be joining Rim.

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Forum Day Two: Tuesday, 8 May 2018

Tuesday, May 8th, 2018

12:40 PM Shaping a design-driven experience for B2B customers

Key learning outcomes of this high-level session include:

  • Understand customers’ needs and perspectives
  • Structure a programme to unify the organisation
  • Design hybrid journeys combining digital and human interactions
  • Use an agile approach to cut through complexity and drive differentiation