Whether by phone, email, Twitter or WhatsApp, it is becoming increasingly common that customers are able to make contact with businesses via the same channels that they use on an everyday basis. Omni-channel experiences are soon to be there new norm, and here, in an interview with Kevin Knowles, Head of Contact Automation at Vodafone Group we explore how chatbots are helping this leading telecommunications company offer a consistent experience when and wherever their customers need them.

Download this exclusive content piece to uncover:

• How TOBi, Vodafone’s chatbot, serves their customers at numerous touch points
• The greatest challenges and lessons experienced during the rollout of chatbot technology
• How TOBi is impacting the role of Vodafone’s human agents