Customer Experience
Customer experience (CX) is the cornerstone of any successful business strategy, encompassing every interaction a customer has with a brand. A positive customer experience is vital for fostering customer loyalty, driving repeat business, and generating positive word-of-mouth referrals.
Businesses that prioritize CX focus on understanding customer needs and preferences to deliver personalized and seamless interactions across all touchpoints. By investing in CX initiatives, businesses can differentiate themselves in competitive markets and build strong relationships with their customer base.
In today's digital age, customer experience extends beyond individual transactions to encompass the entire customer journey. From initial awareness and consideration stages to post-purchase support and follow-up, each interaction contributes to shaping the overall perception of a brand. Learn about all the latest developments in customer experience design and management with the resources below.
CXN Live: CX Trends and Predictions 2021
December 07 by Chanice HenryOptimizing your digital presence with data, automation and design for the ultimate customer experience
Get ahead by seizing the DX design opportunity
November 30 by Forrester GumpIf you want to deliver consistently great CX, you need a design system.
The state of customer experience
November 22 by CX NetworkA research study involving hundreds of consumers around customer engagement strategies, preferences and challenges.
How to build effective long-lasting relationships?
November 19 by CX NetworkStrategic insights from a CMO perspective around convincing customers you are a brand worth being loyal to.
CXN Live: Digital CX 2021
November 16 by CX NetworkEnhancing online and mobile experiences through channel integration, personalization and real time data
The future of AI in contact centers
November 15 by CX NetworkDiscover how the use of AI will transform contact centers and the face of customer service
Golden rules for digital CX transformation
November 11 by Olivia PowellIain Langridge, product and customer leader at Amazon Games shares his top tips for successful digital transformation
Using psychographics to influence customer behavior
November 09 by Olivia PowellMillie Gillon, MD and global head of CX at Standard Chartered Bank, explains what psychographics are and how they can be used to understand consumer behavior
Four key metrics for measuring customer satisfaction
November 08 by Qualtrics QQAn introduction to customer satisfaction with four key customer satisfaction measurements
Uncovering better insights with user research and customer data
November 04 by CX NetworkCX experts from Pinterest, CashApp and Coca-Cola discuss how best to measure and action consumer insights
Prevent The Great Resignation by increasing employee loyalty
November 03 by Olivia PowellBruce Temkin, head of the Qualtrics XM Institute, explains how companies can increase employee engagement to help retain their most impactful talent
Here’s how you can Build Frictionless Digital Journeys
October 29 by CX NetworkAssociate product manager at Rocket Mortgage, Edwin Goodwin, explains how companies can introduce a seamless customer journey by better understanding customer metrics