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Michael Starkey

Michael Starkey is a Principal Lecturer in Customer Relationship Management at De Montfort University. He has also taught CRM for a number of years at the Cass Business School, and to Senior Police officers of Hertfordshire, Norfolk and Suffolk constabularies. He is the co-author of three major reports and over 40 articles on Customer Management.

Key steps financial services companies can take to overcome trust challenges within the industry and build a foundation for delivery of an exceptional customer experience....Full Article »