Rhonda Basler is the Director, Customer Engagement at Hallmark Business Connections. An avid business trend watcher and strategic thinker, her customer advocacy expertise stems from over 15 years’ experience in data-driven brand marketing.
Basler started her career working in both inbound and outbound customer service contact centers. Her leadership role in developing Hallmark’s new customer care solution began two years ago at the SOCAP national conference. What started as preliminary research has blossomed into a game-changing solution for contact centers.
As the business-to-business unit of Hallmark Cards, Inc., Hallmark Business Connections leverages more than 100 years of Hallmark heritage, creativity and innovation in the business arena to provide meaningful, memorable and measurable solutions that strengthen business relationships with employees and customers.