multichannel
Your guide to omnichannel models
November 30 by Chanice HenryCompanies cannot rely on merely having a multichannel strategy. The majority of customers think brands need to improve to supply a seamless cross-channel experience
CX TALK: Customer Insight and Analytics Best Practices
September 02 by Tania Silva-JonesStephen Ingledew, Managing Director, Customers and Marketing at Standard Life discusses customer relationship management.
The crucial differences between omnichannel and multichannel
April 04 by Shay KhosrowshahiWhat is the difference between creating and implementing multi-channel strategy vs an omni-channel strategy?
Delivering and Implementing Multi-Channel Customer Service
February 15 by CX NetworkThis whitepaper examines why the UK remains at the start of the journey towards multi-channel maturity and how contact centres can take steps to develop effective multi-channel customer services.
How to Utilise the Cross Conversion Approach
September 22 by Maya FowellInterview with, Attila Kun, the Head of Conversion Management at Novomatic.Attila has adapted Novomatic’s affiliate model to create a new cross-conversion approach that aims to increase customer reten...