digital marketing exchange
CX TALK: Digital Transformation Insights From Philips
April 13 by CX NetworkVijay Solanki is the Senior Director – Digital Innovation at Philips. In his presentation at the Digital Marketing Exchange he spoke about: 1) Digital innovation: what it is, why it’s important, why y...
How the Latest Digital Developments Will Shape the Future
March 07 by CX NetworkAt the Digital Marketing Exchange in London, Lucien van de Hoeven, Executive Vice President, EMEA at MarketShare, hosted an insightful interactive panel discussion on the latest digital trends and dev...
The Digital Customer Experience at Vodafone Netherlands
January 05 by Tania Silva-JonesKatja Sizova is the Head of Digital at Vodafone Netherlands. In an interview at the Digital Marketing Exchange.How to engage with customers on a human level in a digital world
CX TALK: Argos’ Transformation to a Digital Leader
November 22 by CX NetworkAndy Brown is the Central Operations Director for Argos. At the Digital Marketing Exchange in London he held a presentation about Argos’ journey from being a traditional catalogue retailer to becoming...
CX TALK: eBay’s Media Mix Modelling Strategy
November 15 by CX NetworkMike de Halpert is the Global Head of Strategic Analytics of eBay. In this presentation from the Digital Marketing Exchange in London, he discusses eBay’s media mix modelling (MMM) strategy and how it...
CX TALK: Procter & Gamble on Why Being Consumer-Centric is Key
November 10 by CX NetworkJean-Paul Jansen is the Global Marketing Director & e-Business Leader Prestige at Procter & Gamble. In an interview at the Digital Marketing Exchange he spoke about:How to optimise the custome...
CX TALK: Vodafone Netherlands’ Digital Transformation Journey
October 27 by CX NetworkKatja Sizova is the Head of Digital of Vodafone Netherlands. In this session from the Digital Marketing Exchange in London she speaks about their digital transformation journey, what brought on the ch...
CX TALK: How Philips Engages With Customers on a Human Level
October 18 by Tania Silva-JonesAnouk Vastert is the Global Director Transformation, Marketing & Digital at Philips Consumer Care.
5 Key Takeaways From the Digital Marketing Exchange 2016
October 05 by Shay KhosrowshahiThe latest edition of the Digital Marketing Exchange took place in London last week, offering attendees two days filled with insightful presentations and networking opportunities for leaders in variou...