How Swisscom Are Moving From an Online to Omni-Channel CX
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Markus Eberhard, SVP Online & Cross Channel Development at Swisscom, spoke at the CEM Telecoms Global Summit in London about Swisscom’s journey from online centricity to a true omni-channel model, outlining their roadmap from structure to realisation. Watch the full video below for his insights.
For more insights from CEM Telecoms Global Summit, also have a look at:
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- Interview with Will Gibson, Vice President – Retail at Cable and Wireless Communications
- Presentation by Stijn Martens, CMO of VikingCO
- Presentation by Jorge Mascarenhas, Head of Customer Experience at O2
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Markus Eberhard, SVP Online & Cross Channel Development at Swisscom, spoke at the CEM Telecoms Global Summit in London about Swisscom’s journey from online centricity to a true omni-channel model, outlining their roadmap from structure to realisation. Watch the full video below for his insights.